In the last period, 2016, the largest presented point is social network with Penetration Rate of 49.1%. The fastest growing participant in our report is Smartphone with 13.68% growth in Penetration Rate over 2 years between 2015 to 2016. The slowest growing topic is social network with 6.97% growth over the same period. This report represents data points consolidated from 2 sources: e Marketer and eMarketer